Bandzoogle is a web application designed to help bands build custom websites for promotional purposes. The software allows users to create websites in a variety of design templates, then to add and drop features as needed. Bandzoogle provides mechanisms for music uploads, video embedding and band information, as well as publicity tools like email blasts and online show schedules.
Bandzoogle is intended to provide deep customization without a strong knowledge of code, and to limit the time needed for a band to build an attractive and unique web presence.Show more screenshots »
Bandzoogle was developed by Chris Vinson, whose experience as a web designer for a record label inspired him to build a one-stop control panel that allowed bands and managers to edit their own spaces. The company was founded in 2003 and is based out of Montreal, Canada. The application boasts over 3,700 Facebook “Likes” and 5,500 Twitter followers.
Bandzoogle sets itself apart from the competition by including a number of integrated features, such as the ability to build an in-site merchandise store and to create email and text message marketing campaigns. The application is built to provide bands with all the necessary utilities for effectively promoting shows, album releases and other big events directly to their fans. Additionally, the application allows bands to spot trends among their fans with detailed stat tracking. A custom domain is also provided, making the site easy to find and remember.
The Bandzoogle control panel is split into nine different tabs, with each tab handling a specific aspect of band promotion. For example, the second tab allows users to edit their web page, while the next tab over provides access to the dozens of premade templates offered by the site. Navigation requires simple point and click actions, and each step of building a site or campaign is laid out in a way that is clear and easy to follow.
Users interested in registering for Bandzoogle must enter an email address and choose a password. Users will also need to provide the name of their band or project, and choose an address for their Bandzoogle website. Once this info is entered, users simply click the “Create Your Site” button to start building. A free trial is available to curious users.
Bandzoogle is split into three membership tiers: Lite, Standard and Pro. The Lite membership costs $9.95 per month and allows for 100 fans, basic storage and a free web address. The Standard membership runs $14.95 per month and included expanded storage and fans lists, as well as stat tracking and design customization. The third tier, Pro, costs $19.95 per month and provides unlimited storage, larger fan lists, improved stats tracking and download codes.
Bandzoogle is a strong application for any band looking for a more effective method to market itself to the public. The promotional tools are incredibly useful for building and maintaining an audience, and bands should not overlook the value of an online merchandise store. Additionally, Bandzoogle sites are easy to update, making them perfect for bands that often need to add last-minute performances or new promotional materials.